Key takeaways
- Your radius matters more than your reach
- Reviews and local listings drive walk-ins
- Local offers outperform generic discounts
Google Business Profile
Weekly posts, 3 new photos a month, and reply to every single review within 24h.
Cross-business partnerships
Physios, nutritionists, juice bars, run clubs. Build a referral loop with 5 of them this quarter.
Anchor events
A quarterly community workout brings ex-trial leads back and makes current members proud.